Zeleno is a smoothie bar in Washington, DC that serves a variety of superfood smoothies, acai and smoothie bowls, toasts, sandwiches, and coffee elixirs. They leveraged a great location in opening up in an old subway store, which allowed healthy consumers to find them easily and become loyal customers.
HOW WE HELPED
To help this business secure funding, we wrote a business plan for them. We then worked with Zeleno on their brand development, including their logo design. We also created their custom menu with a menu costing breakdown to ensure profitability. They also received a full equipment and vendor list and location design and administrative documents for operations. Lastly, we sent one of our trainers to their location to their location to prepare the staff for their launch.
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